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craigslist.org · 1998–2026 1998

craigslist.org · 1998 – 2026 · 29 homepage captures

From “I'd like to Post an Ad.”
to “post an ad”

How craigslist’s San Francisco homepage went from a List Foundation text page with a fax number to the blue grid it still is, 1998 to 2026. Along the way: haiku instead of error messages, a peace sign its founder and its CEO disagreed about, and an official app reportedly released almost 25 years after the email list began.

By PageRewindOctober 202612 min readCaptures: Internet Archive

On December 2, 1998, the homepage at craigslist.org spoke in the first person. Near the top, three blue links said I'd Like to Post my resume., Please post this Job. and I'd like to Post an Ad. The browser tab read ListFoundation. Further down, the page invited readers to a party on December 17 and gave a fax number in Orinda, California.

Scrub through the captures with the slider, or read on.

This is the story of craigslist’s San Francisco homepage from 1998 to 2026, told through 29 captures, one per year. By 2001 the page has its shape: columns of blue category links under gray headings, with a search box on the left, and a calendar grid joins them in 2002. Almost everything after that is small print. Counters come and go, a section disappears, a peace sign arrives. The plainest change is in the link for posting, which goes from a polite sentence to three lowercase words, post an ad.

Rewind Machine – craigslist.org, 1998–2026
Address
craigslist.org homepage in the Rewind Machinecraigslist.org homepage in the Rewind Machine

1998 – 1999 Come party with the Foundation!

craigslist.org homepage in 1998
1998Craigslist in December 1998: a text page titled ListFoundation, with “I'd like to Post an Ad.” and a party invitation for December 17. December 2, 1998 ↗

The December 1998 capture is the oldest we found, and it is almost all text. Besides the posting links there are two short lists. One is about the List Foundation itself: Thanks sponsors!, Policies, Mission, About us and In the news. The other is the classifieds: apartments for rent, housing wanted, community, biz ads, for sale, events, tech events, five kinds of jobs and resumes.

The calendar link is labeled event calendar (Java applet). Three names sign the page, Nancy Melone, CEO, Craig Newmark and Philip Knowlton, above the date 25 November 1998.

The site had started in San Francisco in March 1995 as an email list.[1] Newmark later said he had been going to call it San Francisco Events.[2] Then, he recalled, he realized he could turn all of this e-mail into Web pages.[3]

craigslist.org homepage in 1999

By January 1999 the tab says craigslist. The links haven’t moved. One new line, in red in the middle of the page, is about the mailing list the site grew from:

craigslist.org, January 1999
!
System email broadcast is slow, we're looking into it right now!

The page’s code also holds a notice, commented out in this capture’s HTML: New Posting Guidelines Effective December 1, 1998. Newmark said 1999 was the year he decided to run craigslist as a company and began charging for job postings in the San Francisco area.[4]

2000 Haiku instead of an error message

craigslist.org homepage in 2000
2000Craigslist in March 2000: a blue sidebar, gray category headings and a banner, “activist postings encouraged!”. March 2, 2000 ↗

In March 2000 the page gets its first blue sidebar and gray category blocks in our captures. The sidebar calls the site San Francisco Bay Area online community and holds a search box with four choices: jobs, resumes, housing and other. To the right, the categories sit under gray bars in bold blue links. A new group, internet jobs, lists web/info design, engineering and business. Under it all, a big blue banner says activist postings encouraged!

The small links tell you what kind of place this was. 2/3 party pictures sits in the sidebar. A line at the bottom offers a Sneak-preview : our new people-matching technology, and a green link explains here's the deal with the new categories.

That year Newmark handed management to Jim Buckmaster and kept working in customer service.[5] In June, Boston became the first craigslist city outside the Bay Area; seven more US cities followed in August.[1]

Buckmaster also started using poems on craigslist in 2000, strictly for the fun of it, as he told an interviewer in 2009. Each haiku was written for one part of the site, often to take the place of an error message.[6] WIRED quoted one that could appear when you tried to post a message similar to one you had already entered:[7]

craigslist
i
a wafer thin mint
that's been sent before it seems
one is enough, thanks

None of the poems shows up on a homepage capture. The word haiku does, four years later.

2001 – 2004 Tickets onsale for 2/14

craigslist.org homepage in 2001
2001Craigslist’s San Francisco page in February 2001: an underlined bold name, columns of blue links and Valentine party tickets. February 5, 2001 ↗

The February 2001 page is the craigslist most people would still recognize. The name sits at the top left as a bold, underlined link. Under it are a yellow search craigslist box and a gray column of links; to the right, gray headings over columns of blue links: community, events, personals, housing, sale / wanted and jobs. Small red new tags mark recent additions, among them political forum, furniture and skilled trade / craft. The gray column advertises tickets onsale for 2/14 craigslist valentine party.

A list on the far right shows how far the site had spread: the five Bay Area regions, then Boston, Chicago, DC, Los Angeles, New York City, Portland, Sacramento (tagged new), San Diego, Seattle, Sydney and Melbourne.

craigslist.org homepage in 2002
craigslist.org homepage in 2003
craigslist.org homepage in 2004

By March 2002 a calendar grid fills the left column, with best-of-craigslist and contributions appreciated below it. The top link now says post a classified listing. The discussion forums get their own list, 19 of them, from parenting and cuisine to queer, romance and writers. In February 2004 that link becomes post to classifieds, and it keeps those words in every capture through 2018.

The 2004 forum list also has a new name in it: haiku. The 2002 list had none.

2005 – 2007 for sale (108034)

craigslist.org homepage in 2005
2005Craigslist’s San Francisco page in February 2005: listing counters such as “for sale (91315)” and a wall of city names. February 4, 2005 ↗

In February 2005 the San Francisco page counts its own listings. Several headings have a number in parentheses: for sale (91315), personals (58252), housing (30613), and (2502) beside the event calendar. The right side is a wall of city names, from albany and albuquerque down to separate lists for europe and asia.

craigslist.org homepage in 2006
craigslist.org homepage in 2007

In February 2006 the tab stops saying online community. It now reads craigslist: san francisco bay area classifieds for jobs, apartments, personals, for sale, services, community, and events. The left column adds a red > Katrina Relief <, a craigslist factsheet, job boards compared and list in space, next to links it already had in 2005, such as craigslist T-shirts and download firefox.

for sale, as each capture counted it

  1. 2005
    91,315
  2. 2006
    108,034
  3. 2007
    136,234
The number beside the for sale heading on the February 2005, February 2006 and January 2007 captures, one reading each. In our captures from 2008 onward, the headings have no numbers.

The January 2007 page adds my account at the top of the left column. Further down, under avoid scams & fraud and job boards compared, are lawsuit dismissed and defend net neutrality.

23
employees at craigslist in October 2006, when it ranked seventh among English-language sites by Alexa page views. eBay, sixth, had 12,000.[8]craigslist, “pages and peeps” table

2008 – 2010 Before the CENSORED box

craigslist.org homepage in 2008
2008Craigslist’s SF bay area page in August 2008: a plain blue wordmark, no counters, three columns of categories. August 6, 2008 ↗

From 2008 we follow the San Francisco page at its own address, sfbay.craigslist.org, and its August 2008 tab begins craigslist: SF bay area. The name at the top left is a plain blue serif wordmark in regular weight. The numbers beside the headings are gone.

The left column starts with post to classifieds, my account and help, faq, abuse, legal, and further down come avoid scams & fraud and personal safety tips. The services list still includes erotic, and the gigs list ends with adult. The forums begin 1099, gifts, pets, apple, haiku.

craigslist.org homepage in 2009
craigslist.org homepage in 2010

The September 2009 and June 2010 captures keep this page almost unchanged. Three months after the 2010 one, the adult section made the news.

CENSORED
ABC News reported on September 4, 2010, that the adult services section on craigslist’s homepage had been replaced with a black and white “CENSORED” box (reported).[9] None of our captures shows it.ABC News, September 4, 2010

2011 – 2014 The grid moves to the middle

craigslist.org homepage in 2011
craigslist.org homepage in 2012
craigslist.org homepage in 2013
craigslist.org homepage in 2014

In May 2011 the page stops at a fixed width. In our 1440-pixel window the whole grid sits in the middle, with white margins on both sides; through 2010 it started at the left edge. The wordmark now sits above the left column, centered, and the search box has a category menu set to for sale. The services list ends with therapeutic, travel/vac and write/ed/tr8. erotic is no longer on it, and neither is adult under gigs.

The captures from 2012, 2013 and 2014 keep the centered columns, while links in the left column, some categories and the footer change. They miss two days when craigslist.org looked different:

Two days our captures missed
!
January 18, 2012. Craigslist showed a message against the SOPA and PIPA bills before visitors reached the listings, without blacking out the site (reported).[10]
November 23, 2014. At about 5 p.m. Pacific time, the DNS records at one of craigslist’s domain registrars were compromised, and visitors who typed the right address were sent to other sites.[11]

2015 – 2020 Personals go offline

craigslist.org homepage in 2015
craigslist.org homepage in 2016

The June 2015 tab drops two words, classifieds for, and now reads craigslist: SF bay area jobs, apartments, personals, for sale, services, community, and events. The footer says © 2015 craigslist. That month craigslist bought back the 28.4% stake eBay had held since 2004, and both companies said their lawsuits would be dismissed.[12]

In May 2016 the event calendar starts its week on Monday. In 2015 its first column was still Sunday.

craigslist.org homepage in 2017
2017Craigslist’s SF bay area page in June 2017: a language menu, a “nearby cl” column and personals in the left column. June 1, 2017 ↗
craigslist.org homepage in 2018
2018Craigslist’s SF bay area page in June 2018: no personals; services sits under community. June 1, 2018 ↗

By June 2017 a language menu set to english sits at the top right, above a narrow column titled nearby cl: bakersfield, chico, fresno, gold country and on down the list. Personals still has its block under community, from strictly platonic to missed connections and rants and raves.

The June 2018 page has no personals. In its place under community is services, and missed connections moves into the community list itself, next to rants & raves. In the left column, terms of use carries a small new tag. The tab loses a word too: jobs, apartments, for sale, services, community, and events.

Craigslist had taken personals down that March, after Congress passed the bill known as FOSTA. Its notice said: We can't take such risk without jeopardizing all our other services, so we have regretfully taken craigslist personals offline.[13]

craigslist.org homepage in 2019
craigslist.org homepage in 2020

In June 2019 the top link of the left column changes for the first time since our 2004 capture. post to classifieds becomes create a posting. The June 2020 capture shows the 2019 grid.

2021 – 2023 The app reaches the sidebar

craigslist.org homepage in 2021
craigslist.org homepage in 2022
craigslist.org homepage in 2023

TechCrunch reported on December 4, 2019, that craigslist’s official iOS app had been released the day before, with Android in beta. That was almost 25 years after the email list started in March 1995.[14]

In May 2021 two links in the left column carry a small new: craigslist app and privacy policy. The sections are arranged as in 2018, though services gains health/well and some forum and sidebar links change. The November 2022 capture keeps that arrangement, and in June 2023 a magnifying glass appears in the search box, beside the gray placeholder search craigslist it already had.

Across these captures, the link for posting changed its words six times:

The link for posting near the top of each capture, listed at the first capture that shows new words. In 2000 a second link said post a job.

2024 – 2026 The peace sign they disagreed about

craigslist.org homepage in 2024
2024Craigslist’s SF bay area page in May 2024: a purple peace sign beside the blue wordmark and a green “post an ad”. May 31, 2024 ↗

In May 2024 a purple peace sign appears on the page, to the left of the blue wordmark.

The sign wasn’t new to craigslist. In August 2009 WIRED described the peace sign that adorns the craigslist Web address, and Buckmaster said it was the only topic he could remember the two of them disagreeing about: Craig thought it was associated with the hippies and that hippies were discredited.[7]

The posting link now says post an ad, in green, with a pencil-and-paper icon. new posting and my account move to the top right of the gray header bar, and the calendar week starts on Sunday again.

craigslist.org homepage in 2025
craigslist.org homepage in 2026

In June 2025 the wordmark turns purple to match the sign, and a map pin appears before SF bay area.

The February 2026 capture swaps the header links for three small icons labeled faves, post and acct. The footer has one row of seven links, help, safety, privacy, terms, about, app and sitemap, and © 2026 craigslist on a line below. Scroll down to the forum list, and between garden and help is the haiku forum, still there 22 years after our 2004 capture first showed it.

1998 → 2026 From a sentence to three words

In December 1998 the link said I'd like to Post an Ad., in the first person, with a capital P and a period. In 2024 it says post an ad, lowercase, next to a pencil.

In between, craigslist added a peace sign, cities on several continents and an app, and it took personals away. The event calendar from the 1998 page is still in the left column in 2026. It is a grid of dates now, not a Java applet.

Quick facts – craigslist.org
When was the oldest craigslist.org homepage in this story archived?
The oldest capture here is from December 2, 1998, in the Internet Archive's Wayback Machine. Craigslist in December 1998: a text page titled ListFoundation, with “I'd like to Post an Ad.” and a party invitation for December 17.
What does the craigslist.org homepage look like in 2026?
In the newest capture here (February 1, 2026): Craigslist’s SF bay area page in February 2026: icons for “faves”, “post” and “acct” at the top right.
How many Craigslist homepage captures does this story show?
29 captures between 1998 and 2026, at most one per year; the timeline above shows which years are included.
When did craigslist start?
In March 1995 in San Francisco, as an email list. Craig Newmark later said he realized he could turn all of that e-mail into Web pages.
When did craigslist remove personals?
In March 2018, after Congress passed the bill known as FOSTA. The June 2018 capture of the SF bay area homepage has no personals section.
When did craigslist get an official app?
TechCrunch reported on December 4, 2019, that the official craigslist iOS app had been released the previous day, with Android in beta.
How did the Craigslist logo change on its homepage?
The logo evolution below shows 5 logo versions we picked from the captures, from 2001, 2008, 2021, 2024 and 2025. Logos from before 1998, the first capture, aren't included.
Logo evolution – craigslist.org
  1. Craigslist logo on the 2001 craigslist.org homepage: bold underlined blue serif link, top left of the page2001Bold underlined blue serif link, top left of the page
  2. Craigslist logo on the 2008 craigslist.org homepage: regular blue serif wordmark, no underline, centred over the left rail2008Regular blue serif wordmark, no underline, centred over the left rail
  3. Craigslist logo on the 2021 craigslist.org homepage: thinner wordmark, no grey box2021Thinner wordmark, no grey box
  4. Craigslist logo on the 2024 craigslist.org homepage: a purple peace sign appears left of the blue wordmark2024A purple peace sign appears left of the blue wordmark
  5. Craigslist logo on the 2025 craigslist.org homepage: the wordmark turns purple to match the peace sign2025The wordmark turns purple to match the peace sign

Each logo is cut from that year's homepage capture (the year is the capture's); click one to see it on the page. Logos from before the first capture (1998) aren't shown, and some are missing where the logo images don't render in our captures. More logo histories.

Then ↔ Now – craigslist.org1998 · 2026
craigslist.org homepage in 2026craigslist.org homepage in 1998 ◀ drag ▶19982026

The oldest capture in this story (1998) over the newest (2026). Drag across the picture.

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Sources

Each screenshot links to its dated Wayback capture. Observations about layouts and wording refer to those screenshots; lines read from a page’s code are identified as such. External history uses the sources below; “(reported)” marks claims the research rates as likely, not confirmed.

  1. craigslist · Expansion: new craigslist sites added since 1995 (“3/1995: SF Bay Area”, “6/2000: Boston”, “8/2000: Chicago, Los Angeles, New York, Portland, San Diego, Seattle, Washington”). Read source ↗
  2. PBS FRONTLINE · Interview with Craig Newmark, News War: “I was going to call it San Francisco Events.”; February 27, 2007. Read source ↗
  3. Investor’s Business Daily, republished by craigslist · Craig Newmark interview: “turn all of this e-mail into Web pages”; May 15, 2003. Read source ↗
  4. nPost, republished by craigslist · Interview with Craig Newmark: running craigslist as a company and charging for San Francisco job postings, 1999; February 25, 2004. Read source ↗
  5. craigslist · Craig Newmark: “He handed over management to craigslist's current CEO Jim Buckmaster in 2000, continuing his role in customer service.” Read source ↗
  6. Mike Chasar, Poetry & Popular Culture · Interview with Jim Buckmaster: poems since 2000 and haiku “to take the place of an error message”; September 2009. Read source ↗
  7. WIRED / Gary Wolf · Why Craigslist Is Such a Mess: a haiku shown in place of a duplicate-post message, and Buckmaster on the peace sign; August 24, 2009. Read source ↗
  8. craigslist · Pages and peeps: English-language page-view ranking by Alexa and employee counts; October 2006. Read source ↗
  9. ABC News / Kevin Dolak · Craigslist censors adult services section; September 4, 2010. Read source ↗
  10. The Washington Post · Web sites go dark in SOPA protest: “Craigslist isn’t imposing a blackout per se”; January 18, 2012. Read source ↗
  11. craigslist blog / Jim Buckmaster · craigslist DNS outage; November 24, 2014. Read source ↗
  12. craigslist blog · Exit stage left: craigslist repurchases eBay’s 28.4% stake, litigation dismissed; June 19, 2015. Read source ↗
  13. craigslist · About FOSTA: craigslist personals taken offline. Read source ↗ TechCrunch, Craigslist kills personal ads after Senate sex trafficking vote; March 23, 2018. Read source ↗
  14. TechCrunch / Devin Coldewey · Finally, an official Craigslist app; December 4, 2019. Read source ↗
How this rewind was made

We selected one homepage capture of craigslist’s San Francisco page for every year from 1998 to 2026, 29 in all, most of them from the first half of the year. Until 2007 that page is the one at craigslist.org. From 2008 we follow sfbay.craigslist.org, because the archive’s later captures of the bare craigslist.org show other pages: Washington, DC in 2010, a worldwide directory of craigslist sites, or French, Dutch and Finnish versions.

For 2022 we used November 1, because the earlier 2022 captures we checked rendered with incomplete or disrupted styling. Each preview is the first screen of a 1440-pixel-wide still; click it for the captured page and its Wayback link. The browser frames are illustrations of the eras.

Two images did not load in the 1998 capture and one in 1999. We hid the Wayback toolbar.

PageRewind is independent and is not affiliated with craigslist. Screenshots and trademarks appear for historical commentary; archived pages are provided by the Internet Archive.

Captured portion of the craigslist.org homepage
Open on the Wayback Machine ↗